Adam Lapp

How to Optimize The Way People
Think About Your Emails and Landing Pages – Part 1 & 2

Watch Part 1 which is the Overview of the Email Conversion Formula and Analysis of the Obama Email Campaign

Then watch Part 2 which is the critiques of three email to landing page sequences

Dive Into The Training

Mentioned in Video 2: Gary Halbert Coat of Arms Ad Breakdown (The Most Successful Salesletter of All Time)

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Watch The 4 Part Recording of My Webinar with Bond Halbert, the son of legendary copywriter Gary Halbert

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