Adam Lapp Part 2

How to Optimize The Way People
Think About Your Emails and Landing Pages – Part 2

Watch the critiques of three email to landing page sequences by myself and Adam Lapp, the Associate Director of Optimization and Marketing for MECLABS (Over 10,000 pages and OVER 1,000,000,000 emails tested…)

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Mentioned in The Video: Gary Halbert Coat of Arms Ad Breakdown (The Most Successful Salesletter of All Time)

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